Table of Contents
Foreword (Dr. Perry Bard)
Chapter 1 Social Media Success
(Dr. Eric Kaplan)……………………1
Chapter 2 Authenticity Success
(Dr. Fab Mancini)………....….14
Chapter 3 Team Building Success
(Dr. Richard Lohr)…….…………26
Chapter 4 Black Belt Adjusting Success
(Dr. Mitch Mally)......…...40
Chapter 5 Cash Practice Success
(Dr. Miles Bodzin)……..…………..55
Chapter 6 Functional Medicine Success
(Dr. Jay Lombard, M.D.)….…......……76
Chapter 7 Media Success
(Dr. Jason Deitch)…........………..91
Chapter 8 Insurance and Compliance Success
(Dr. Marty Kotlar)……............115
Chapter 9 Re-Invention Success
(Dr. Bernard Furshpan)…………..129
Chapter 10 Neuropathy Success
(Dr. Michael Putman)………….….147
Chapter 11 Patient “Wow” Success
(Dr. Craig Spodak, D.D.S)..……..164
Chapter 12 “Chiro-Baseball” Success
(Dr. Tommy John)……….……......……181
Chapter 13 Wellness Practice Success
(Dr. Raj Gupta)………………...………199
Chapter 14 Laser Practice Success
(Dr. Carey Girgis)…………...…214
Chapter 15 Conversion Success
(Dr. Chris Lauria)…………....…..229
Chapter 16 New Practice Success
(Dr. Jason Kaplan)…….………..241
Chapter 17 Branding Success
(Dr. William Moyal)……….……..…257
Chapter 18 Med-Legal Success
(Dr. Jordan H. Jordan, D.C., J.D.).….270
Chapter 19 Chiropractic Success
(Dr. Neil Cohen..............284
Chapter 20 Shark Tank Success
(Dr. Kengee Ehrlich)…………..…301